With an ever increasing number of online shoppers browsing the web for products, that they may or may not have ever seen, touched, or inspected, the online review is becoming an increasingly important tool. Unbiased non commercial reviews, whether from experts or everyday consumers, enable shoppers to make informed decisions about their purchases.

This holiday season while you are busy shopping consider stopping by one of these 3 sites to help you decide if your purchase is worth the investment:

1. – if they sell it chances are customers have reviewed it. Many of the products I have found on Amazon contain anywhere from 10 to 1,000 reviews many of which are indispensable.
2.  – Buzzillions is a sort of review aggregator, that is to say it collects reviews from a multitude of other sites and organizes them into nice search-able categories. I have found their catalogue to be quite comprehensive and the site is very responsive and easy to navigate.
3.  – When in doubt consult the oracle. If you can’t find a review somewhere in the catacombs of the hive mind then congratulations because you may be the first person to ever purchase that product so do us all a favour and write a review after you buy it.

That is my quick list so please if you know of some other great sites for online reviews let me know.

Tags: buzzillions, reviews, shopping

This entry was posted on Tuesday, December 9th, 2008 at 4:07 pm and is filed under Internet, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.